Franchise With Primos
Join the Primos Family & Bring Flavor to Your Community
Looking to own a thriving restaurant rooted in culture, flavor, and local community?
With over 20 years of proven success across Southern California, Primos Mexican Food is more than just a business—it’s a family. Now, we’re inviting passionate entrepreneurs like you to bring the Primos experience to new neighborhoods.
Why Primos?
The Proof Is in the Burrito
Primos blends the bold flavors of authentic Mexican street food with the fresh, coastal vibe of California cuisine. Our menu is packed with favorites—from Monster Burritos and street tacos to house-made tortillas and craft drinks—offering high-demand items with broad customer appeal.
We’ve built a loyal following across Southern California—and now we’re ready to grow with you.
Ready to Build Something Bigger?
At Primos, we’re more than burritos—we’re about building strong, lasting businesses through partnership and purpose. With the right mindset, location, and our support system, your Primos location can thrive in any region.
What You Get: Franchise Support
Real Support. Real Results.
From your first inquiry to your grand opening and beyond, our experienced team is by your side. We offer:
- 7 Weeks of Premier Training for owners & managers
- Site Selection & Real Estate Guidance
- Operational Systems that streamline efficiency
- Marketing Support & Local Strategy
- In-Person Team Coaching during launch
- Ongoing Business Consulting & performance reviews
You’re in business for yourself, but never by yourself.
Let’s Get Started
If you're ready to take the leap and open your very own Primos Mexican Food restaurant, we’re ready to talk.